YAMAMAY – is an Italian underwear brand that has been presenting 2 main collections over the years: a basic line that, with various nuances, de facto stays unmodified; and 2 fashion collections with trendy novelties for the spring/summer and autumn/winter seasons. Yamamay colors are vivid, with flaunting and modern shades, designed for women that, at all time, want to feel feminine and sexy, yet comfortable in their underwear.